A Course in Behavioral Economics

Erik Angner's textbook is the rare academic introduction that actually earns the word "accessible." It moves systematically through cognitive biases, heuristics, and decision-making anomalies by setting them against classical rational-choice economics — so you're always understanding the contrast, not just memorizing a list. Real examples from marketing, public policy, and management keep the theory grounded, and the exercises make it a genuine learning tool rather than background reading. No advanced math required is a real selling point here. The honest caveat is that textbook format doesn't disappear just because the prose is clear — casual readers may find the structure feels assigned rather than inviting, and without a classroom context some of the density can pile up. For students or curious generalists who want a proper grounding in behavioral economics, it's excellent.