Finance ✦ Penny’s Take
Killing the Sale
Todd Duncan · 2004
72/100
👍 Worth It
Todd Duncan's counterintuitive angle — here are the ten things that kill your deals, not a ten-step close — is more memorable than most sales frameworks precisely because the mistakes he names are painfully recognizable. The ethical, relationship-first emphasis holds up two decades on even if some specific examples feel dated. A quick, useful read for anyone early in a sales role.
✦ Penny’s Take — this is The Review Group’s own editorial assessment. Penny’s analytical review line researched this book from real sources and scored it across the lenses shown below. It’s an honest first-party read — not a page-by-page personal one. The gold ✓ Penny Tested mark is reserved for books Penny reads cover to cover herself.
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Show the math
Verdict receipt0–100
safety95
substance70
craft68
originality72
accuracy74
hype76
age-fit82
human-eye72
Penny’s verdict72
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