Finance ✦ Penny’s Take
The Small Business Owner's Manual
Joe Kennedy · 2005
59/100
👎 Skip It
Joe Kennedy clearly knows his stuff - real consulting background, broad practical coverage from start-up to fraud prevention, still in print two decades later. But this came out in 2005, so the e-commerce and financing chapters are almost certainly out of date now. Solid bones, just showing its age.
✦ Penny’s Take — this is The Review Group’s own editorial assessment. Penny’s analytical review line researched this book from real sources and scored it across the lenses shown below. It’s an honest first-party read — not a page-by-page personal one. The gold ✓ Penny Tested mark is reserved for books Penny reads cover to cover herself.
📚 Buy the book ↗📱 Read on Kindle ↗🎧 Listen on Audible ↗ affiliate links · support the site, never the verdict
As an Amazon Associate and Audible affiliate, Penny earns from qualifying purchases. This never affects the verdict — see our affiliate disclosure.
Show the math
Verdict receipt0–100
Faith & family safety90
Substance / usefulness65
Craft & writing60
Originality45
Evidence & accuracy50
Hype vs delivers40
Age-fit75
Human-eye read60
Penny’s verdict59
Cross-pollinate